Introducing Joico Lumi10 Permanent Crème Color. Joico's first quick processing permanent hair color that develops in 10 minutes - without compromising gray coverage, vibrancy or longevity. This collection of key business-building shades will maximize colorist efficiency while increasing profitability. * Double your business by scheduling 1-3 more clients a day. * Decrease the amount of time in the chair to minimize person to person contact * Appeal to time-strapped color customers * Create a new service niche Directions * Mixing Ratio: In a bowl or bottle, mix one part LUMI10™ Permanent Crème Color with one part LUMI10™ Accelerator. * Processing Time: Process FOR 10 MINUTES. Not recommended with heat.