The item is a new Hello brand "super fresh" fluoride-free toothpaste in its original packaging. The box is primarily green and brown, with white lettering. It indicates a natural spearmint flavor and a net weight of 4.7 oz (133 g). The box lists ingredients and features such as being vegan, whitening, moisturizing, and plaque-removing. The packaging appears to be in pristine condition, consistent with a new item.