Lunar Tides Rose Frost semi-permanent hair color. Vibrant shimmery rose shade in a convenient squeeze pouch. Easy to apply and ideal for bold pink tones. This isn't that bold. I've gone through 2 of the 4oz tubs. This is the new packaging. It's 8oz resealable. Direct dye. See pictures of it on me with lavender frost. That's on very blond hair so it's pastel and there is sparkles in it. I'll include a new sparkling brush to apply color, also by Lunar Tides