What it is: A clever cream-to-sheen eyeshadow that creates maximum impact with minimum effort. What it does: Soft-focus, illuminating pigments smooth over the delicate eye area, blurring lines and imperfections for a visibly more youthful finish. How to use: For a flattering look, simply use your fingertip to add a sheer wash of color across the eyelid. For a more dramatic effect, use a damp or dry brush and apply across the eyelid and lower lashline for high-impact, high-shine color. 0.24 oz. Leaping Bunny–certified for a commitment to cruelty-free testing