New, hardcover. Made to Stick: Why Some Ideas Survive and Others Die Publisher ‏ : ‎ Random House; 1st edition (January 2, 2007) Language ‏ : ‎ English Hardcover ‏ : ‎ 291 pages ISBN-10 ‏ : ‎ 1400064287 ISBN-13 ‏ : ‎ 978-1400064281 Item Weight ‏ : ‎ 15.5 ounces Dimensions ‏ : ‎ 5.74 x 1.13 x 8.5 inches Best Sellers Rank: #13,196 in Books (See Top 100 in Books) #6 in Communication Reference (Books) #27 in Communication & Media Studies #60 in Communication Skills Customer Reviews: 4.6 4.6 out of 5 stars