November 1997 TOKYO Disney SEA It's A Go rare Pin Badge Pinback

A rare November 1997 pin badge from Tokyo Disney SEA, featuring the "It's A Go" design. This nostalgic piece is perfect for Disney and pin collectors alike. • Rare 1997 pin badge • Features "It's A Go" design • From Tokyo Disney SEA • Perfect for Disney and pin collectors From the New York Times / Associated Press: Disney in Licensing Deal for Tokyo Park - Nov. 27, 1997 Building on the success of Tokyo Disneyland, the Walt Disney Company said today that it had entered into a licensing agreement for a new ocean-theme park on Tokyo Bay. The $2.6 billion Tokyo Disneysea, to be built on 167 acres of bay landfill, is expected to draw more than 10 million visitors a year, Disney said. The park will be built, owned and operated by the Oriental Land Company, the owner of Tokyo Disneyland. Disney will license its names and characters and act as a consultant in the park's construction and operation, said Jim Cora, president of Disneyland International. Tokyo Disneyland typically is the company's best-attended park, attracting more than 17 million visitors last year, Mr. Cora said. It also has the highest per-capital expenditures by visitors of any Disney park, said Steve Balgrosky, a theme park industry analyst with Economics Research Associates in Los Angeles. The announcement was the latest in a series of expansions planned by Disney. The company is scheduled next year to open the 500-acre Disney Animal Kingdom at Walt Disney World in Florida. The company also is starting Disn