This is a beautiful unicorn color and this is a NEW purse. The color is plum and it’s a really pretty dark purple color, and this is a Medium Crossbody bag by Portland leather. It’s new, and ready for your adventures. As with any leather product, there can be variations in color, texture, leather wear, etc. even when new! Thank you for checking out West Hills Studio, and Happy Poshing. If you need anything or have additional questions or need any info, let me know. I’m fairly new here, but happy to help you make the best decision for yourself.