probably used 10 times less. it works great but I use a dryer brush combo. Featuring a beautiful LCD digital display, Le Styliste Luxe lets you tailor the heat and airflow to your exact preferences. The slim, modern frame weighs under 1 pound and provides balanced motor placement for a comfortable, ergonomic feel. Advanced negative ion technology aids in drying hair quickly, reducing frizz, and leaving strands silky, smooth, and shiny. For a uniquely customizable styling experience, the dryer comes equipped with 2 magnetic air concentrators, and a diffuser. Additional must-have features include: memory function, overheat protection, automatic self-cleaning, 110,000 rpm brushless motor, reduced ambient noise output, and professional length power cord. Created for the professional stylist, the hair enthusiast, and everyone in between, this luxury dryer takes hair styling to the next level.