Not new….the tag photographed is just to show the original price of the bag. But it doesn’t come with the tag. It could use a lint roller to make it look fresh but I’m in the car and I don’t have one!!! 😊 It is old all come up nice and easy though! I loved this bag! Time to let someone else enjoy it! I am a lover of vintage scarves…just tie one on and it makes it different every time you use it! Or tie any scarf you already have to make it your own! 🩵💙 So good looking! So sharp! Fabulous gold details with the blue velvet. Comes as is! Lint and all! Questions? Leave a comment below!