The embroidered patch on the front of this hat shows off your first choice in morning fuel! Its flat bill, pinch front with multi-row stitching keeps the sun out of your eyes. This hat from Black Rifle Coffee Company features a 5-panel crown and embroidered eyelet vents that encourage cooling air circulation. Some discoloration at the crown of the hat as seen in last picture. I did soak and clean it, but the discoloration remained. In good condition otherwise.