E6 Cap LucasFilm, Ltd. For Star Wars NWOT Taiwan Unisex Adjustable Hook&Loop Strap Star Wars colors and military insignia light green green black red yellow cotton Lucas Films, George Lucas, Star Wars, Star Wars is an American epic space opera[1] multimedia franchise created by George Lucas, which began with the eponymous 1977 film[a] and quickly became a worldwide pop culture phenomenon. The franchise has been expanded into various films and other media, including television series, video games, novels, comic books, theme park attractions, and themed areas, comprising an all-encompassing fictional universe.[b] Star Wars is one of the highest-grossing media franchises of all time.