Estate Cosmetics Dew Me Baked Highlighter - Pearl It’s a baked formula, which means it started as a cream and was slowly cooked in an oven to develop a soft, velvety texture. Bonus: You can use baked formulas dry or wet (to intensify the pigments). We’re all about this pearly pink highlighter’s light, airy texture. You barely feel it on, and it won’t look cakey over your makeup no matter how much you layer. Use a highlighter brush to sweep it on the high points of your face or sweep it on your lids for a wash of shimmery color.