Rare shade!! KVD Studded Kiss Lipstick in L.U.V. Shade. Bold color, edgy design. NEW!! Kat Von D L.U.V. Studded Kiss Lipstick is described as a "matte rich violet." Lightly brightened, medium-dark magenta purple with slight warm, pink undertones and a matte finish. Discontinued shade, and this is in perfect, unused condition! Your chance to procure a cult favorite! This listing is for one tube, but I have 2 for sale.