This is an official Pop Mart Loyalty Labubu that I purchased for myself using pop now. I ended up getting a duplicate of one I already had. I opened the box from the bottom to make sure they actually sent me loyalty so the pull tab has not been opened. I will reseal the box so you can unbox the labubu yourself. This item was purchased directly from the Popmart app so I have proof of purchase if requested. Please note that this is the newest version of Big Into Energy with the new drawstring dust bag not the rip open bags. If you have any questions please let me know.