New The Power Bra® is the most popular posture-correcting bra engineered to immediately improve your posture in real time for better health and confidence. Engineered for everyday movement, it activates key muscle groups and naturally guides your body into proper alignment—without discomfort or restriction. Powered by patented technology featuring six tension fabrics and eight double-layered panels, it builds muscle memory so you can move, breathe, and recover with ease. Developed by an orthopedic surgeon for his mother, who battled late-stage cancer and suffered from poor posture and compressed lungs, Forme® transforms your body by building a foundation that enables you to perform, think, and live at your highest potential. Fit Tip: For a more comfortable fit, stretch the armholes 10–20 times before wearing.