Wolverine Shell Horsehide Work Shoes Rockford MI Industrial Shoes Print Ad 1945

Approx. 5 1/4 × 10 7/8 inches. Original 1945 Wolverine Shell Horsehide work shoe advertisement, a classic example of World War II–era American industrial and workwear design. This ad emphasizes durability, material science, and manufacturing innovation during wartime production constraints. The illustration-driven layout explains Wolverine's proprietary shell horsehide tanning process, highlighting toughness, flexibility, and longevity—key selling points for laborers supporting the wartime economy. The bold typography, diagrammatic callouts, and instructional panels reflect mid-century industrial communication aimed at farmers, factory workers, and tradesmen. An authentic artifact representing how material innovation and rugged reliability were marketed during America's wartime industrial peak.