Early Sarah Coventry Brooch

Marked (c) COVENTRY The jewelry piece is identified as a vintage Sarah Coventry "Umbrella," "Waterfall," or "Jellyfish" dangle brooch. It features a gold-tone, textured metal design resembling an umbrella shape with dangling bands that create a "waterfall" or "jellyfish" effect. Key facts about Sarah Coventry jewelry: Origin: Sarah Coventry was an American jewelry company founded by Charles H. Stuart in 1949 and named after his granddaughter. Business Model: The company did not design or manufacture its jewelry but instead sold it through home parties, using "fashion directors". It was recognized as the largest direct selling jewelry company in the world during the 1960s and early 1970s. Popularity: Sarah Coventry jewelry was popular in the 1950s and 1960s, with some pieces awarded to Miss America pageant participants and a Sarah Coventry-designed crown adorning Miss Universe. Markings: Early Sarah Coventry jewelry was marked "SAC" or "Coventry". Like-new condition!!