100% agreed this product gave their skin an immediate improvement in hydration* 95% agreed this product is the best anti-ageing cream they have ever used** "The cream that started it all. A truly iconic, award-winning anti-wrinkle moisturiser, proven to significantly reduce the appearance of fine lines and wrinkles in just 2 weeks*, while quenching skin with 24 hours of hydration*. Formulated with powerful marine and plant actives, including our moisture-boosting superhero algae Padina Pavonica, Chlorella and Ginkgo Biloba, to improve firmness and deliver instant hydration. Our hero cream is infused with rose and mimosa, for a delicate floral aroma that is a delight to the senses. This lightweight gel-cream glides effortlessly onto the skin, leaving a silky-satin finish that is the perfect base for makeup on all skin types.