Dior Rouge Dior Couture Colour Lipstick, #720 Icone (Satin), Travel Size 0.05oz New Rouge Dior, the iconic lipstick now in a new, hydrating floral lip care formula with 24H* comfort and 12H pigmented color. Benefits Rouge Dior lipstick is now available in captivating, universally flattering shades in satin and velvet finishes for flawless, long-lasting wear. Wear Dior with its new sleek and magnetic, couture, refillable case, outfitted with the Christian Dior belt and silver cannage.