The SE high-speed hair dryer is powered by Lauren’s proprietary 105,000 RPM¹ brushless motor, delivering fast drying at an affordable price. Its innovative Temperature Cycling Mode² protects your hair from heat damage, while the 3-LED ring allows you to check the temperature setting at a glance. The Swift SE also comes with two magnetic nozzles, perfect for styling both curly and straight hair. Literally an exact dupe to my Dyson blow dryer- just several attachments and. Fraction of. Cost.