🇸🇪 HOLEBROOK - 🚨 Brand Notification 🚨

I am so excited for us to experience Holebrook. A collection from Sweden that is perfect for many of our ladies who enjoy the Canadian outdoors all year round. THIS IS HOLEBROOK Like many Swedish clothing companies, Holebrook's beginnings were small-scale and humble. What's notable, however, is the absence of any trial and error period in the brand's earliest stages. Right from the start, Holebrook seemed to find its position on the market and the clothes were immediately taken to heart by their users. Carefully knitted sweaters with windproof lining turned out to be a very welcome innovation for anyone who regularly experienced the North Sea on a sailing boat or went hiking along the Bohuslän coast. This perfect match was gratifying, of course, but at the same time counted on. The simple reason was that the idea itself had been born right there. At Holebrook, they set high standards for sustainability, quality and environmental impact when choosing yarn and materials. That is why we choose organic cotton instead of conventional cotton whenever possible. Our down-to-earth approach to sustainability is based on wool, cotton, mohair and alpaca. Natural materials that do not need to be washed as often, which prolongs the life of the garments and reduces their impact on the environment. Our clothes are timeless and made for the seasons, not the trends. All our clothes are made in Europe by suppliers who share our strive and commitment to quality and sustainability.